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"This was our first major event under our re-branded business name, and the event enabled us to improve our profile within the industry and develop a number of new business contacts for future work."Stephen Jones, Atkins Defence "The calibre of delegates at this particular conference is very, very good for us. It is a very good cross section of people from all parts of the community. It is very important for us to get the right mix at these conferences and IQPC have succeeded again in pulling together the right kind of people that we wish to get our selling messages across to."Tony Lacy, General Manager Transport, SchlumbergerSema "It has been a great opportunity to meet the most important people in the industry, from both the technical and the business side."Chano Gómez, DS2
Direct contact with key decision makers and qualified buyers via our niche conferences with a measurable return on your investment.
You position your products, services and executives as key players in front of major industry leaders.
Function/market specific social media portals and event sites provide you with multiple opportunities to communicate directly with your target audience before and after the conference.
You can sponsor webinars, podcasts, short content-rich videos and online newsletters to deliver your sales message in a bold new way, boosting your customer acquisition and lead generation strategies.
You can purchase high-yield online display ads that reach your target audience on our expanding number of portals and event sites.
Some organizations can do some of these things. Only IQPC can do ALL of these things!
"When asked which advertising mediums are most important to meeting your company’s key marketing objectives today? 45 percent said conferences and events."
Conventional advertising practices have been thrown out the window. Every day we hear more about:
Any organization not using alternative media is going to be dead in the water. The returns on traditional advertising just can't cut it anymore. It's a new era.
IQPC is on the cutting edge of today's measurement-managed advertising revolution. We offer sponsors of our conference programs a total set of integrated value-added services unmatched by direct and indirect competitors.
These services can be purchased individually or bundled together to help conference sponsors convert indifferent prospects into solid paying customers. The ultimate outcome? Decreased customer acquisition costs for sponsoring organizations.
Innovation must translate into new value for customers. That's precisely what we've done. IQPC can now offer sponsors in many of our programs new and superior benefits.
There's really no magic, it is merely patient attention to what our sponsorship customers want, expect, need and value. Every sponsor wants to create customers, develop qualified sales leads, convert leads into sales and retain customers. Our tailored sponsorship packages help you to achieve these objectives.
"Last year 1 million quarter-inch drills were sold, not because people wanted quarter-inch drills but because they wanted quarter-inch holes..."
Our sponsors want to create and keep customers. They want to spend their money on those things that produce paying customers. And they want to be able measure their results.
We believe that our total package conferences, webinars, podcasts, short videos, newsletters and display ads, when married to our social media portals and event sites, produces the synergistic effect required for cost-effective advertising in today's turbulent economy.
If you are interested in discussing sponsorship or exhibition opportunities, please contact us.